SEO Company Helps Philadelphia Businesses
How Verizon’s purchase of Yahoo will affect SEO
SEO (search engine optimization) is a forever changing field in the world of the Internet. There are always new ideas coming into play in order to get the best optimization out of searches. Consumers search the Internet for everything. They use search engine sites like Google and Yahoo to search for everything from how to do something to where to find something. Because of this, large corporations are trying to get involved in this huge empire that empowers the World Wide Web. They are interested in digital content and advertising and want to acquire it for its profitability.
Such is the case with Verizon, the United States’ largest wireless provider. Recently acquiring AOL and the Huffington Post and about to buy Yahoo, they are hoping these purchases will give it an edge in mobile content and advertising technology so it can gain leverage on millions of subscribers.
So what exactly does Verizon’s acquisition of Yahoo really mean for SEO and online marketing? While Verizon will still be behind Google and Facebook as an online advertising network, it will now have millions of dollars in online advertising to sell. It will give them an edge in digital advertising. It allows advertisers to have cross-device users in a broader way than before. This puts considerable expansion into their user reach.
Yahoo had been failing as a company so it’s purchase by Verizon is good timing for them and allows them to continue acting as a search engine tool with Verizon backing it. For SEO client’s, being able to still rank on search engine sites like Google and Yahoo is important to the future of their business.
Unfortunately for Verizon and Yahoo, it won’t be a drastic change for SEO. Most users search on Google and most businesses try to get their rankings high on Google. Businesses use social media like Facebook to promote themselves and gain free advertising. Acquiring Yahoo will help Verizon to grow in their endeavors in online advertising, but SEO clients can be assured not much will change.
Now that we know SEO won’t be affected by this purchase, it is important to understand that search engine optimization is a key component to your online marketing efforts. Users search for your business using keywords and being able to use these keywords is essential to being recognized in a big way on the Internet. Hiring an SEO company to do this for you is important.
We Rock SEO is one such company who can rock the Internet and stir up big recognition for your business. We have the competitive edge over other Philadelphia SEO companies. We are a smaller based business that will concentrate more on your business and less on trying to land more clients. This means we work harder and place more emphasis on you and your business and can save you more than a larger SEO company would charge.